Digital Marketing Manager
Push S.E.E IKE
Athens, Athens, Greece
πριν από 4 μέρες
source : CollegeLink
  • To devise, implement and manage PPC strategies across a portfolio of client accounts.
  • To ensure that the commercial strategy of all customer accounts is in synchronicity with specific performance targets and objectives tailored to meet or exceed the expectations of the client and Push.
  • To work closely with the Head of Performance when devising and managing advanced strategies for T1 clients
  • To develop a strong understanding of the products, competition, industry, marketing goals and objectives of each of your customers
  • To be responsible of all relevant financial management
  • To measure the effectiveness of the campaigns across your customers and achieve increases across these campaigns in conversions
  • To use a variety of Push tools, such as AdInvestor, to compile and draw insight from both company / sector specific data
  • To ensure all reports / presentations are presented to the highest standards and adhere to the Push brand
  • To offer an active front facing presence and maintain regular contact with clients and provide timely and efficient responses to all customer queries / QBRs when required
  • To deliver other related solutions to the customer base such as landing pages / social / ecommerce / brand refresh if they match the customers need
  • To optimise client accounts for maximum performance using a variety of PPC practices
  • To carry out regular maintenance for a number of assigned ongoing customer accounts, ensuring the efficient day-to-day management of these campaigns
  • To efficiently manage your workload and accurately record your workflow
  • To freely share knowledge, insight, best practice, tactics and ideas
  • To manage and train your PPC executive and ensure they are always ahead and keeping up to date with changes in the industry
  • To ensure your knowledge of the digital marketing industry is kept up to date and relevant by networking / researching / reading blogs and news sources.
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