Brand Manager
Manager's Office
Athens, GR
πριν από 6 μέρες

Manager’s Office ( ), seeks a Brand Manager with perspective and deeply felt passion to assist the organization of our client. (BM 466D3246AT)

The Brand Manager is responsible for the strategic growth and profitability product lines and categories. This position is accountable for all aspects of brand management including : the development of brand communication across all platforms, identifying market trends and category opportunities, conducting market research, providing consumer insights, campaign development and ROI.

The role requires a team player attitude with the ability to work independently and proactively to meet deadlines.

Duties and Responsibilities

  • Recommending strategies to position the brand for growth
  • Analysing brands of competitors, consumer trends and shopping behaviours
  • Designing and supervising content such as press releases, artwork, print and digital media
  • Monitoring the performance of a brand through key performance indicators (KPI)
  • Achieving profit targets, timelines and budgets
  • Organising product launches and promotional events
  • Managing Marketing Executives working for the brand
  • Assisting in the design of retail packaging and in the creation of in-store marketing displays
  • Working with advertising agencies to manage the brand’s marketing campaigns
  • Maintaining and growing the brand’s affiliations and partnerships
  • Maintaining contact with vendors and distributors to get critical input on how product design and implementation can be improved
  • Requirements

  • Proven experience as an Assistant Brand Manager
  • Knowledge of product pricing, packaging, distribution and
  • positioning

  • Familiarity with latest marketing trends and best practices
  • Ability to conduct research and analyse data
  • Organizational skills, experience meeting tight deadlines
  • Excellent communication and teamwork skills
  • Results-driven attitude
  • A creative mindset
  • BSc / BA in Marketing, Communication, Business or related field. Master’s / MBA is a plus
  • Αναφορά αυτής της εργασίας

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