Digital Content Manager
Sanofi
Athens
πριν από 4 μέρες

About growing with us

Mission of this position

  • Driving the business within omnichannel and digital insight, external landscape and solutions with the aim of bringing Sanofi among the leaders in omnichannel excellence in the pharmaceutical industry.
  • Driving the Sanofi Digital footprint and ecosystem forward and be the knowledge leader on all digital projects. Overcome hurdles and support the Business to be best in the industry against our main pharma competitors.
  • Main responsibilities :

  • Main point of contact for the business driving digital initiatives in Specialty Care Partner Markets Europe.
  • Responsible for defining, execution, quality and development of the strategic Digital roadmap in the business for Specialty Care Partner Markets Europe.
  • Works in close contact with commercial teams to develop and follow-up on KPIs to deliver insights digital assets and initiatives to drive the learning and optimalization.
  • Supports eConsent collection, follow up on reporting facilitated by BO&S and contribute to best practice sharing.
  • Develops and executes Omnichannel activities in line with the brand plans and drive / support Omnichannel initiatives in collaboration with the local teams / Brand Leads.
  • Works closely together with the Digital specialists in BO&S to ensure maximum synergies cross country, cross franchise and cross GBU.
  • Pro-actively drives the Digital transformation inside the business
  • Cooperate with Agencies and Vendors
  • Adheres to company-defined processes for the selection of and agreement of commercial terms with vendors.
  • Understands and uses internal procedures and tools to ensure the compliant and efficient operation of the Purchase to Pay process.
  • About you

    Required skills and experience :

  • Degree (bachelor / master) in digital marketing and great interest in IT and other new media (apps, social, ) OR degree (bachelor / master) in Business Administration
  • Experience or interest in pharmaceutical industry is an asset
  • Previous experience within similar area is an asset (digital project management)
  • Previous experience in digital agencies or tech start up is an asset
  • Understanding of healthcare customer journeys is an asset
  • Pro-active attitude, ability to translate strategy to actions
  • Strong all-round digital skills (SEO, SEA, Social Media, CMS, Google Analytics, eMail, Mobile (+ apps), Podcast, CRM, eCommerce, influencer marketing, etc.).
  • Customer centric approach
  • Able to motivate colleagues to make the digital transformation
  • Strong (Agile) project management skills
  • Be open for constant change and embrace it as an opportunity
  • Strong knowledge on online marketing / campaigns, CRM and digital landscape including mobile.
  • Strong software skills and ability to adapt to new tools and systems to facilitate the business to reach their goals
  • Training and teaching skills
  • Ability to strive in a fast-changing role where more emphasis will be on Digital within the pharma industry to help the Business in a fast-changing world where the channel mix is changing overtime.
  • What Sanofi can offer you :

  • An international work environment, in which you can develop your talent and realize ideas and innovations within a competent team
  • An attractive, market-oriented salary aligned with your qualifications and including social benefits above average (e.
  • g. company pension plans, health management)

  • An individual and well-structured introduction and training when you onboard
  • You can create your own career path within Sanofi - your professional and personal development will be supported purposefully
  • As a globally successful and constantly growing company, Sanofi provides international career paths as well
  • We are proud to have been awarded Global Top Employer 2021.

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