Who We Are :
Persado is the Marketing Language Cloud : AI-generated language that resonates the most with any audience, segment, or individual.
Imagine having a copywriter and data scientist for each person in your audience; the platform generates the precise language that performs along with analytics detailing what drove response, resulting in better business outcomes and unprecedented insight into consumer engagement.
Comprised of the world’s largest marketing language database, with over a million organized, tagged, and scored words, phrases, and images, Persado’s Marketing Language Cloud enables brands to increase acquisition and retention while building long term consumer relationships.
To unlock the power of language and emotion for marketing, visit persado.com.
What We Are Looking For :
We are looking for a Digital Marketing Specialist, based in our Athens office.In this role, you will be involved in the Deployment of large scale digital marketing campaigns across a range of online channels for Fortune 500 customers.
This will require require proven working experience with any major Marketing platforms (ESPs like Responsys or SFMC, Digital experience serving platforms like Adobe Target and Optimizely, SEM and Display platforms like Doubleclick) and basic understanding and familiarity with HTML / CSS, SQL, at least 1 scripting / programming language (python, Bash, other).
Understanding of basic concepts of Tracking and Analytics is a plus.
Your work will span over various channels such as web, display, PPC, FB, Email, mobile and in-game advertising. You will be responsible to configure platforms to support deployment of Persado campaigns.
You will be asked to work on new platforms depending on needs, but rest assured you will get proper support and training to get you up to speed
What We Want You To Do :
Set up, configure, and support the application components and integrations required for each digital campaign
Follow rigorous QA processes to ensure flawless delivery of campaigns Persado configures in digital marketing platforms
Ensure on-time and problem-free campaign launches by : performing all necessary tasks for a project launchassisting project managers in proper planning and execution of a project launch andworking with the rest of the departments in a smooth and effective manner to resolve all issues
What We Want To See :
University degree in Engineering / Computer Science or similar discipline
At least 1-2 years of hands-on experience in web campaigns management and Deployment (Email, SEM, Social, Landing pages)
Working experience with platforms like ESP, Serving and analytics platforms for web campaigns (examples : Responsys, Mailchimp, SFMC, CCMP, Cheetahmail, YESmail, Sendgrid, Adobe Target, Optimizely, Google Optimize, Adwords, VWO, MovableInk, others)
Basic working experience with HTML / CSS and SQL
Knowledge of best practices for management of systems, custom applications, and configuration
Familiarity with Web Analytics and tracking tools is a plus
Knowledge in other forms of web advertising (e.g. social media, Adwords, email marketing, mobile apps) is a strong plus
Experience in any scripting / programming language (e.g Perl, Python, Bash) is a strong plus
Excellent written and verbal skills in English
Who You Are :
Able to adjust priorities as needed in a fast-paced, high-pressure environment
Attention to detail
Troubleshooting and problem-solving skills
Self-driven with ability to take ownership of issues and follow through to resolution
Self-starter requiring minimal supervision
Loves and enjoys challenges and learning new things, expanding your professional skills
What We Offer :
Competitive salary and bonus plans.
Fun Workplace with great office benefits.
All the computer gear you need to improve your productivity.
Work-life flexibility we value your contributions above all.