Digital Marketing Specialist
BFS GROUP
Αθήνα
πριν από 3 μέρες
source : Careernet.gr

DIGITAL MARKETING SPECIALIST

BFS GROUP is a BPO in Athens since 2000, with numerous clients and successful projects. We are looking for a digital marketing specialist , who will work to initiate effective marketing campaigns online and to translate business goals into successful marketing campaigns.

He / she is adept at evaluating the needs of the consumer market and understands how and where to acquire information / data about consumer trends and needs.

Furthermore, he / she has to be data-driven and focused on results and KPIs.

As part of a team, he / she will collaborate with the management team in order to build great brand experiences online.

Responsibilities

  • Perform day-to-day activities on Google Ads and Facebook accounts.
  • Create & manage PPC campaigns in Google Ads (Search, Display & Google Shopping), Facebook, and other platforms.
  • Setting goals & KPIs regarding marketing campaigns.
  • Utilize A / B testing and other Conversion Rate Optimization methods.
  • Suggest Optimization Tips for landing pages.
  • Working with data effectively in order to drive actionable insights.
  • Be up-to-date on new technologies and trends in your field and share them with others.
  • Interacting with internal teams, as well as, sales teams when necessary.
  • Track, report, and analyze website analytics.
  • Research and implement search engine optimization recommendations.
  • Work close with external agencies to ensure SEO / SEM best practices are properly implemented on newly developed sites.
  • Benefits

  • Competitive Salary and bonuses upon experience and skills.
  • Excellent working environment.
  • Work life balance.
  • The opportunity to evolve and grow with us.
  • Basic Requirements

  • Minimum 1-2 years of experience in a relevant position.
  • Specialization in digital marketing
  • Google Ads certifications.
  • Good Creative and presentation skills.
  • Excellent verbal and written communication.
  • Passionate about social media platforms and updated with the latest trends.
  • Basic knowledge of SEO tools.
  • Excellent knowledge of Google Analytics.
  • Basic Copywriting Skills.
  • Think out of the box and be a team player.
  • Good to have

  • Agency experience would be a big plus.
  • Blueprint certification would be a plus.
  • Google Analytics certification would be a plus.
  • Sales
  • Αναφορά αυτής της εργασίας
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