Brand Development Manager
Philip Morris International
Aspropyrgos, Greece
πριν από 3 μέρες

Be a part of a revolutionary changeAt PMI, we’ve chosen to do something incredible. We’re totally transforming our business and building our future on one clear purpose to deliver a smoke-free future.

With huge change, comes huge opportunity. So, wherever you join us, you’ll enjoy the freedom to dream up and deliver better, brighter solutions and the space to move your career forward in endlessly different directions.

Marketing at PMI feels like building a new business but with the accumulated expertise of a global brand behind you. Bring us your curiosity and capacity to engage people and you can be part of the team that’s driving our huge commercial transformation. Your day to day’ :

  • Create and propose the relevant brand marketing strategies and corresponding brand programs in order to achieve annual and long-term market shares targets.
  • Regularly monitor the brand performance and recommend strategies for the brands performance.

  • Develop, propose and follow through to execute activities aimed at reinforcing the overall brand image and Develop required product developments and communication programs and materials or the brands in order to best communicate with adult consumers at the points of sale and in digital environment. .
  • Review and understand consumer and shopping trends and competitive environment. Identify and anticipate opportunities and threats in the marketplace and propose, develop and implement specific action plans in order to ensure permanent company competitiveness in the market.
  • Build and maintain a strong partnership with agencies. Closely work with them for content development or localization, by providing clear briefs, outlining the communication objective, the scope of assignments and project timelines.
  • Work in multi-disciplinary project teams and collaborate with multiple internal stakeholders for content and messaging optimization.
  • You will be responsible for planning, managing, and controlling the development and execution of product initiatives, brand to consumer communication and trade marketing programs aiming to reach market share, engagement and equity objectives.

  • Ensure that all developed materials and implemented activities are fully in line with local regulations and PMI marketing code, by seeking advice from Legal and External Affairs departments, as well as submitting and receiving necessary approvals for all developed plans prior to implementation. Who we’re looking for :
  • Academic Background : University Degree in Marketing / Business Administration or other fields (digital, economics, communications).
  • MBA or MSc will be considered an asset.

  • Relative Experience : 4-5 years’ experience in brand management or brand communication in consumer focused industries and image driven brands.
  • Your experience is with large and structured organization, or multinational environment, with a proven record of managing demanding projects / programs.

    Also, previous trade or trade marketing related experience will be appreciated.

  • Skills : oConsumer centric mindset & digital savviness oComprehension of new consumer phygital realityoStrong leadership, experience in cross-functional teams and project management oStrategic thinking, connecting the dotsoFocus on execution and attention to detailoAgility and ability to deal in a continuously changing environmentoFluent in English and Greek What we offer : Our success depends on our talented employees who come to work here every single day with a sense of purpose and an appetite for progress. Join PMI and you too can :
  • Seize the freedom to define your future and ours. We’ll empower you to take risks, experiment and explore.
  • Be part of an inclusive, diverse culture, where everyone’s contribution is respected; collaborate with some of the world’s best people and feel like you belong.
  • Pursue your ambitions and develop your skills with a global business our staggering size and scale provides endless opportunities to progress.
  • Take pride in delivering our promise to society : to deliver a smoke-free future. To join our growing team, apply until 30 / 11 / 2021.
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