Senior Performance Marketing Specialist
Digital & EcomAthens, Attica, GreeceFull time
Cosmos Sport SA is a Greek Retail company founded in September of 1982. First store opened in Heraklion-Crete and since then the network expanded 53 further physical stores, 4 retail brands (Cosmos Sport, Sneaker10, Sports Factory, Slamdunk) 4 on-line shops and thousands of happy customers.
Cosmos Sport is a constantly growing omnichannel company with a strong passion for sportswear, street style and limited items.
Our team consists of 750 highly skilled, self-motivated young people, who love sports and have a passion for innovation!
Our Digital Presence and Ecosystem is wide and one of the most distinctive in Greece, having been awarded several times in the e-Volution Awards, and Peak Performance Marketing Awards by Google.
Our team has been shortlisted 2 times in Google Premier Awards, where the Best Performance Marketing campaigns are awarded at European level! We consider ourselves as tech-driven’ and we are always passionate about making things happen’!
This is how we always and don't miss out on our .
If you love data, digital analytics, data driven results, growth hacking, and have a sky's the limit’ mindset, check this exciting new opening in our Performance Marketing Team!
We are looking for a Senior Performance Marketing Specialist based in our offices in Athens Agia Paraskevi to evolve our dynamics in Greece and Cyprus.
The role reports to the Group E-Commerce Manager.
Lead, manage and develop a team of 2 talented performance marketing specialists.
Create, monitor, optimize and measure PPC campaigns in Google, Facebook, Instagram, Affiliates, and any other marketing platform and / or tool the company is using (TikTok, LinkedIn, Programmatic, Viber / SMS, Pinterest).
Day-to-day management of all paid media accounts including bidding, optimization, testing, department inquiries & requests, seasonal adjustments, and roll-out of new campaigns and promotions.
Budget forecasting and detailed reporting across all advertising platforms.
Research keywords and potential targeting options provided through platforms either during the reporting stage or during customer acquisition efforts.
Develop daily, weekly, monthly, or custom dated reports by aggregating and analyzing information from web analytics tools such as Google Analytics and Google Data Studio.
Provide accurate reports and analysis to company management to demonstrate effective return on advertising spend (RoAS).
Analyze campaigns performance and propose optimization actions.
Provide brief and ensure timely delivery and provide feedback on visuals delivered by Cosmos Sport creative and marketing team.
Attain key performance indicators such as reducing the website bounce rate, increasing dwell time, or improving conversion.
Freely share knowledge, insight, best practices, tactics, and ideas.
Ensure knowledge of the digital marketing industry is kept up to date and relevant by networking / researching / reading blogs and news sources.
Drive demand / increase awareness and harvest the demand, in order to achieve sales target in the most profitable way.
Ability to manage a team and lead by example.
Minimum 3 years of experience in performance marketing-related positions and / or e-business, business consulting, digital marketing, e-commerce.
Proven experience in Programmatic Advertising, Affiliate Marketing, and Influencer Marketing.
Keen on Innovation and Technology.
Bachelor’s degree preferably in Economics, Information Technology, Engineering, Mathematics, Marketing or Statistics. Master’s is a plus.
Excellent knowledge of Paid Media platforms and programmatic advertising, including Google Ads, Facebook / Instagram, and LinkedIn for paid promotion, targeting, and measurement.
Excellent knowledge of Google Analytics.
Established sense of duty and ownership.
Fluent in Greek & English.
Proficiency in MS Excel, Google Sheets & PowerPoint.
Analytical thinking and capability to understand business requirements.
Ability to translate business indicators into actionable strategies.
Nice to have :
Leadership and target-oriented culture, combined with an internal urge to grow teams, and people.
Google Ads Certification, Facebook Blueprint Certification, and / or Google Analytics Certification.
Experience in Programmatic Advertising, Affiliate Marketing, and Influencer Marketing.
Basic HTML or any other programming language.
Basic knowledge of Google Tag Manager.
Competitive remuneration package
Corporate Benefits program.
Field experience in large scale, omnichannel, multi-country campaigns.
Top tools and a training methodology designed to help you shine and perform the best you can.
Modern, fun & human-centered workplace.
Continuous self-development and education.
Work on exciting fast-growing projects.
In house basketball court & ping pong table.
At Cosmos Sport, we are committed to providing a great place to work for all of our people, without regard to race, religion, color, sex, national origin, age, sexual orientations, genders, or disability.