Russian Copywriter
Upstream
Gerakas, Attica, Greece
πριν από 16 ώρες

Description

Upstream is leading the mobile internet revolution in high growth markets. Its pioneering platform provides 1.2 billion people in developing countries with affordable and secure access to digital services on their mobile devices.

Upstream’s Zero-D service provides free access to the internet essentials to 250 million mobile users in Latin America and Africa even when they have run out of data.

The company’s Secure-D service is a leading anti-fraud platform that in 2018 alone, detected 30 million mobile phones infected with malware in 16 counties.

Upstream works with over 60 mobile operators, across more than 45 markets, leveraging their unique assets to boost and create new revenue streams in the data era.

Its team counts 280 people of over 25 nationalities, working from nine offices around the globe.

The role

Have you ever received a marketing text message and either deleted it right away or thought that you could have done it better?

This is your chance! The copywriter works in a creative partnership with the campaign manager to conceive, develop, and produce effective messages for mobile marketing campaigns.

The copywriter is responsible for writing fun and compelling messages that sound as if they are coming from a real person, not a machine.

These texts can establish an on-going virtual dialogue with participants, convince them to take action, or keep them entertained.

Messages can reach a wide audience so the writing style must be broadly appealing, use persuasive, natural language, and reflect the copywriter’s deep understanding of his or her culture.

What can you do with 160 characters or less?

Requirements

Main responsibilities and duties :

  • Meeting with the campaign management team to discuss client requirements and background of the mobile marketing campaign.
  • Writing clear, persuasive and original SMS messages (limited to 160 characters) and mobisite articles in Russian several times a day and selecting suitable images to accompany the articles from the company’s resources.
  • Translating messages from English to the native Russian language.
  • Carefully proofreading to check spelling and grammar in Russian.
  • Using the company’s CMS (Content Management Systems) on a daily basis.
  • Daily monitoring of participants’ / end-users’ replies towards the campaigns to ensure Customer Care compliance.
  • Keeping up to date with popular culture and trends.
  • Requirements

  • Native in Russian.
  • Fluent in English.
  • Degree in copywriting, journalism or marketing or related fields.
  • Minimum 1-2 years of working experience in the fields of copywriting / journalism (for websites / newspapers / magazines / creative agencies etc.
  • broad marketing or online marketing / advertising.

  • Working permit for Greece.
  • Good computer skills (MS Office).
  • In touch with current affairs, society, popular culture.
  • Characterized by productivity, creativity and organisation skills.
  • Personal Skills / Attributes

  • Reliable and dedicated professional with clear thinking and strong attention to detail.
  • Able to work well under pressure and meet deadlines in a challenging and fast-paced environment that requires fresh thinking.
  • Able to multitask, as well as balance and prioritize activities to ensure critical items are addressed.
  • Capable of taking initiative when needed and showing strong problem-solving skills.
  • Strong team player.
  • Benefits

    We offer a competitive salary and benefits, directly dependent on the candidate’s qualifications and skills. The real excitement comes from working closely with a dynamic, smart, agile and highly motivated team in a competitive and fast paced environment.

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