Chief Marketing Officer
Human Factor
ΑΘΗΝΑ
πριν από 5 μέρες
source : applymycv

Ημερομηνία ανάρτησης αγγελίας : 22 / 6 / 2020

Our client is a small, fast and innovative, start up, backed by two partners with international and local experience, with people passionate about technology.

They plan to grow at a rapid pace and are seeking enthusiastic, creative, intelligent, and fun individuals to join them as

Chief Marketing Officer

Ref Code : C ΜΟ 0620

The Role

You will work hand-in-hand with the , driving growth in traffic, the daily management and recruiting of the company’s marketing team, and be a critical part of the management team.

You will leverage a wide array of skills (analytical, creative, operational, strategic) to build the brand and optimize the current marketing efforts across channels.

Additionally, you will take pride in teaching a group of young marketing professionals and interns the ropes of modern, analytically driven digital marketing

Responsibilities

  • Own and allocate the marketing budget towards the channels with the highest short- and long-term ROIs to maximize both top and bottom line
  • Strategically and tactically optimize our paid acquisition channels, including
  • Develop and optimize adjacent paid channels such as IG, YouTube, Snapchat and TV
  • Drive and executive on SEO related activities
  • Build the company brand through marketing and PR efforts
  • Co-develop the overall company strategy and own the marketing roadmap
  • Cultivate a can-do mentality, lead by example, and continuously ensure that the best team is in place,
  • Analyze marketing and product data to optimize return on marketing spend
  • Identify creative opportunities for the company to grow
  • Requirements

    A strong candidate for the position will be a well-rounded person willing to take part in the social activities while driving a professional and structured marketing agenda.

    There are rich opportunities to grow in the role for candidates checking a lot, but not all, of the items below.

  • Excellent verbal and written communications skills in Greek and English. Can-do attitude to drive change
  • Strong social fit to company culture; independent and energetic with a can-do and go-get attitude adding more energy to the group than you absorb
  • Growth hacking and execution mindset; commitment to timelines and constantly seeking to deliver impact and results
  • Strong analytical skills and ability to optimize the marketing approach through numerical analyses
  • Ability to be both detailed and hands-on while being able to zoom out for strategic decisions
  • A strong understanding of both performance marketing and organic channels (particularly SEO). Knowledge of other types of marketing (email, SoMe, affiliate marketing, etc.,) is a definite plus
  • Team management experience; knowledge of how to motivate and leverage junior resources to consistently deliver high-quality output
  • Experience in optimizing conversion rates from insights and analyses on UI / UX
  • Willingness to learn and grow in the role
  • Αναφορά αυτής της εργασίας
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