Marketing Research Specialist
Athens, Greece
πριν από 5 μέρες

Marketing Research Specialist

Job Purpose :

We are currently looking to recruit a Marketing Research Executive. The purpose of the role is to support the execution of targeted marketing campaigns through data, research and intelligence.

The role requires a highly energetic self-starter who, in addition to executing strongly, provides new ideas on how we can improve our strategic marketing programs.

Responsibilities and Accountabilities :

  • Carry out in-depth industry, company and competitive research;
  • Produce high-quality, 360 degree research reports on target accounts, markets etc. covering financial and non-financial data;
  • Analyse data collected through various research methodologies to deliver actionable insights that drive marketing and sales decisions;
  • Develop marketing action plans to target key accounts;
  • Track and maintain dashboards to report on marketing activities;
  • Liaise with the sales and regional teams to understand sales opportunities, propose ideas to accelerate them and support execution of ideas;
  • Create awareness within the marketing team by sharing best practices globally;
  • Generate fresh ideas and tactics to help accelerate the pipeline;
  • Introduce tools and processes to automate research processes and data mining;
  • Other ad hoc duties and projects as required.
  • Skills, experience and qualifications required :

  • Bachelors / Masters University degree in English;
  • 1-2 years’ experience working in a corporate environment, preferably in marketing or research fields;
  • Highly organised, methodical and self-motivated;
  • Strong attention to detail;
  • Strong MS Office skills;
  • Strong presentation, communication, organisation, multitasking, and time management skills;
  • Experience in using Salesforce and understanding of database / CRM desired;
  • Ability to work in a fast-paced team with minimum supervision;
  • Excellent verbal and written communication skills;
  • Strong and proven ability to inspire and generate passion for projects;
  • Systematic approach to sharing knowledge and best practices across a global team;
  • Proficiency in written Spanish / Portuguese / French / German desirable.
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