Optimal HR Group on behalf of its client, a well-established advertising agency is looking to recruit a dynamic and experienced Performance Marketing Manager based in Athens.
Works closely with the management team to scope, identify and establish appropriate data analysis methodologies for new projects and define the resources needed for the proper and timely execution
Lead to the strategy of performance marketing campaigns and participate in new business pitches
Set-up, monitor and analyze the performance of mid to large scale digital marketing campaigns in Google, social (i.e. Facebook) and other platforms (i.e. Amazon)
Handle demanding SEO projects for various industries
Monitor KPIs & optimize campaigns along the way. Who doesn’t love analytics & testing?
Conduct weekly, monthly or ad-hoc reports and come up with actionable insights and next steps
Be creative & come up proactively with proposals based on data and insights
Ensure flawless planning and excellent campaign execution along with timely delivery
Make sure to leverage teampower by working as one with all internal departments and guiding the junior members of the Performance Marketing team
Communicate effectively with senior stakeholders & build strong relationships that contribute to client growth
Monitor competition, trends and understand the industry landscape
Work experience 2-6 years in Performance Marketing, ideally in a digital agency
A Bachelor’s Degree in Business, Economics, Statistics or other related field is required, a master’s degree will be considered a plus
Excellent knowledge of Facebook & Google advertising platforms
Experience in platforms such as Amazon, TripAdvisor, Reddit, LinkedIn, Twitter
Google certifications (i.e., Google Ads Fundamentals, Display, Advanced Search)
Fluency in English; written / spoken
Excellent knowledge of Excel and Google Analytics and data visualization
Hands-on experience in complex SEO
Excellent communication skills and very good project management skills
Critical & Strategic thinking & a natural curiosity for new trends and innovation
The company offers an attractive remuneration package, health insurance plan and a fast learning and flexible working environment for an extensive professional growth.