Brand Manager - Dettol
Reckitt Benckiser Group
Athens, Attica, GR
πριν από 3 μέρες

Brand Manager - Dettol

As Brand Manager Dettol you will be responsible for driving growth of your brand and the achievement of financial & market share targets by leading the design and execution of the brand marketing strategy in line with country commercial strategy and relevant exports markets.

As a member of the marketing team, you will be accountable and owner of delivering successful results regarding role’s relevant marketing mix.

Summary of Responsibilities

  • Develop Strategic Direction & Growth Plan of the brand together with the Marketing Manager
  • Design, lead and supervise the implementation of Brand Marketing strategies & integrated activation of business development initiatives (BDIs) customized to GR market needs & insights with the aim of increasing brands’ awareness and sales
  • Drive business agenda & clearly communicate actionable insights and drive results across multiple teams using all available data and resources
  • Manage current portfolio & develop the necessary groundwork for mid & long term launches pipeline based on opportunities identified
  • Works across functions including supply, sales and finance to ensure smooth translation of brand strategy and plan to market
  • Drive the development & Coordinate with Media Agency the Annual & Monthly media plans formulation and implementation
  • Conduct consumer market research, draw conclusions and indicate actions accordingly
  • Manage P / L and budget control development
  • Requirements

  • Educated at min to Bachelor degree preferably in Marketing or Business Management or related field. Master’s degree preferred
  • 3-5 years marketing experience preferably in FMCG / pharma
  • 1-2 years of experience in equivalent role
  • Fluency in English
  • Strong analytical skills and an affinity to numbers
  • Ability to work with cross-functional teams
  • Results-oriented, entrepreneurial and self- motivating
  • Tenacious and resilient, driven to achieve even when faced with obstacles
  • Strategic thinking and pragmatic problem-solving skills
  • Great communicator
  • Equality

    In Return Reckitt offer very competitive salaries with excellent benefits and the chance to progress your career within a truly global organisation.

    Reckitt is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, national origin, disability status, protected veteran status, or any other basis protected by appropriate law.

    All hiring decisions are made based on merit, competence and business need.

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