Beat is one of the most exciting companies to ever come out of the ride-hailing space. One city at a time, all across the globe we make transportation affordable, convenient, and safe for everyone.
Today we are the fastest-growing ride-hailing service in Latin America and part of the international FreeNow Group owned by Daimler.
But serving millions of rides every day pales in comparison to what lies ahead. Our plans for expansion are limitless. Our stellar engineering team operates across a number of European capitals where, right now, some of the world’s most ambitious and talented People are changing how cities will move in the future.
Beat’s footprint is rapidly expanding with current service in Greece, Peru, Chile, Colombia, Mexico and Argentina. Our global headquarters are in Athens and Amsterdam to attract the best talent in the world.
About the Role
Starting in 2022, we will be expanding in other latin regions our vertically integrated product : fully owned, highly safe, superior quality and professional supply service managed fleet.
With the launch of the new brand we need to change the perception of our brand through digital media and acquire a new profile of user never targeted before.
This represents a critical role as user acquisition will become our top priority. The leader who joins must be able to raise the bar of media buying, manage a team, enhance visibility across the organization and excelling at marketing analytics.
As a Head of User Acquisition at Beat, you will develop meaningful marketing campaigns to reach, engage, and acquire current and future Beat users in various markets around the globe.
You will be the one to define our digital strategy, managing external marketing parties, leading internal performance buyers, collaborating with our internal growth optimization analysts, and owning all digital acquisition outcomes to drive growth for critical markets.
You’ll be responsible for 8 figure budgets in a high-impact, highly-visible strategic role that touches both sides of our market : riders and drivers.
You will have access to top-tier marketers, analysts, and product managers to help execute on the strategic, tactical, technical, and quantitative vision you have to grow across our most important markets.
We are looking for an individual with experience in paid social and display advertising at a global scale, and expertise in manipulating and analyzing large data sets to drive maximum business value.
He / she must have the ability to view marketing problems and data from a financial, behavioral, and optimization perspective, and the emotional intelligence to empathize with our riders and drivers.
What you'll be doing :
What you need to have :
What's in it for you :
Additional information :
There is a preference for this role to be based in Amsterdam. However, we are open to provide employment contracts in Athens (Greece) or remotely from Spain.
We can only sponsor Visas for our site in Amsterdam.
As part of our dedication to the diversity of our workforce, Beat is committed to Equal Employment Opportunity without regard to race, color, national origin, ethnicity, gender, disability, sexual orientation, gender identity, or religion.