Specialties Marketing Manager
πριν από 5 μέρες

Job Summary

Specialties Marketing Manager Fixed term contract for 1 year


Support and provide inputs to Marketing, Sales and S&T teams concerning markets, competition, customers and business strategy related to Specialties for Chremical Insutry and specifically for functional additives / processing aids like catalysts, water treatment chemicals, leather treatment chemicals and / or detergents

Develop Marketing Intelligence tools, sources and processes, as well as analyses to support strategic decisions and distribute market information across FLS EMEA organization.


  • Conduct market research and competition analysis to understand demand drivers and determine differentiated needs (product specifications, service attributes) of the Market Segment and its Subsegments (by application, area, customer).
  • Elaborate and contribute to the development of SubSegment Market Strategy by assessing current and future market trends / conjuncture trends / competition activities, customer needs and impact of new technologies, with the aim to develop future objectives and strategic plans together with Sales and S&T.
  • Manage projects for new or differentiated products / applications and for geographical expansion for the Market Segment by exploiting the existing expertise / know-how of the Group and the emerging synergies in cooperation with S&T, regional sales and Tech support teams.
  • Support the Market Segment in analyzing new challenges and opportunities for successful cooperation and interesting participations and partnerships to strengthen the own market position, to avoid new competition and to create new growing possibilities
  • Manage the design and implementation of a comprehensive communication’s action plan to promote the market awareness of the Segment’s products and applications in collaboration with Communication Dept.
  • Support pricing analysis by monitoring competition
  • Responsible for the knowledge management of the Segment
  • Update the BI system with new customers data and their segmentation for the Market Segment.
  • Feed the CRM system with market data and support the sales team to identify new opportunities and monitor their progress in the CRM system
  • Nature of customers :

    Travels : occasionally in EMEA for trade shows and customers visits


    Education : Bachelor / Master degree in Industry Chemistry, Chemical / Materials Engineering, preferably with additional studies in Marketing

    Experience :

    3-5 years experience in Marketing and Strategy, preferably in BtoB industries and particularly in the promotion of functional additives / processing aids for Chemical Industry

    Technical skills :

  • Skills in quantitative and qualitative analysis and methods
  • Capacity to synthesize the outcomes of research works and to make recommendations
  • Project management
  • Good understanding of sales topics
  • Strong numerical skills and Knowledge of Business finance
  • Strong Knowledge in Excel and Powerpoint, G Suite is a plus
  • Advocate for data integrity
  • Language : Fluent in English

    Knowledge, skills, abilities and other characteristics (Identify skills / attributes required for this position which may include leadership, problem solving, interpersonal, communications, planning, team participation skills, and / or language requirements.)


  • Communication competencies
  • Interpersonal skills and ability to work as part of an international team
  • Proactivity & autonomy

    Imerys SA is a company that is handi-capable

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