Senior Digital Marketing Specialist
ICAP GROUP
Kallithea
πριν από 3 μέρες
source : Kariera.gr

Περιγραφή Θέσης

ICAP, group of companies - with 1.100 employees - is the largest provider of B2B Services in Greece, with a leading presence in Southeastern Europe.

After its acquisition by SEEF Fund of Global Finance in 2007, it has grown rapidly and today it provides a wide range of services and products grouped into 4 categories : Credit Risk Services, Marketing & Sales Solutions, Management Consulting and People & Employment Solutions .

ICAP Group is looking to hire a professional to assist and support its Digital Solutions team.

Responsibilities :

  • Plan and execute marketing campaigns across various channels (SEM, display, social media, and email)
  • Effectively create strategy, define goals, manage client expectations and optimize campaigns for continued improvement
  • Demonstrate finely-tuned search marketing skills including : bid management, keyword research / development, ad copy creation, campaign performance tracking and reporting
  • Serve as direct point of contact for performance, insights and strategy
  • Manage budgets in line with strategy and ensure that monthly spend is on target
  • Measure and report performance of all digital marketing campaigns, assess results against goals (ROI and KPIs) and offer recommendations to clients
  • Keep up to date with the latest industry trends & Betas
  • Απαραίτητα Προσόντα

  • Bachelor’s degree in Marketing, Business or related field
  • 3+ years of experience in Digital Marketing
  • Deep knowledge and hands-on experience with Google AdWords, Facebook Advertising, Google Display Network, Dynamic Remarketing / Retargeting, Google Analytics
  • Google AdWords and Analytics certifications
  • AdWords Editor power user
  • Excellent knowledge of the MS Office suite (Outlook, PowerPoint, Word, Excel)
  • Ability to understand clients’ business needs and to build strong client relationships
  • In-depth knowledge of advanced PPC optimization methods and implementation
  • Ability to assemble and analyze data
  • Strong organizational skills and ability to multi-task between different projects
  • Excellent verbal & written communication skills in Greek & English
  • Team-orientation
  • Acute attention to detail
  • The Company offers :

    A competitive remuneration package, along with the opportunity to work in a fast-growing multi-national organisation.

    All information received will be treated with strict confidentiality.

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